Ganni

The Ask
The Solution

Create an experiential marketing project that goes beyond visuals, engaging people through the four olfactory senses to build a deeper emotional connection with a brand.

Ganni becomes a multi-sensory experience.
Through a pop-up in Brooklyn, the brand activates social interaction and memory using four distinct scents, transforming fragrance into a tool for storytelling, connection, and presence rather than decoration.

Next
Next

New Era